There's no doubt about it - the internet has revolutionised the way we as people access information. Instead of going to a tourist information office, the yellow pages or the library, we just nip over to the nearest search engine to find what we seek. So, it follows that if you don't have an online presence, you're going to lose out big time.
So, what are the advantages of having a website? Well, to make the information more relevant to you, we've split it up into two categories - take which one suits you best.
For businesses
- Increased market size - you can sell your products across the country or even across the globe.
- Expand availability for customers - with a website, you can effectively be open 24 hours a day, 7 days a week. And without paying a penny in staffing costs!
- Your customers expect it - in the 21st Century, consumers expect a modern business to have a website. Simple as that.
- The web is a huge medium - in the UK alone, 20 million people* have access to the internet. This presents huge evangelistic potential and helps to fulfill Jesus' Great Commission.
- People expect it - people expect an organisation that is serious to have a website that looks professional. A tacky website spreads negative connotations about the church behind it.
- Attract new people - it is estimated that as many as 75% of people find their new church online when moving around their country. Not to take advantage of this means you may be failing as a church.
* Source: Nielsen//NetRatings
"DoDifferent have not only helped by showing us what is possible for our web site, they have also responded quickly and imaginatively as new needs have arisen. It's great value for excellent service."
Dr. Jack Lawson, Facilitator, Eastern Region Training Partnership http://www.ertp.org.uk